“Brach isn’t a hotel. It’s a unique culture where poetic mysteries and fertile surprises nourish the imagination. Sensual and rigorous, minimal and motley, filled with raw and modernist romanticism which serves the multicultural influences of Africa, Asia and South America. It is an unusual place that invites you to explore and travel.” Philippe Starck
Cultivated, energetic, epicurean and aesthetic, Brach is truly Parisian, part of its quarter, with its own codes and a personality and spirit in a healthy body.
Generous, family-like, it embodies the values of sharing and balance.
Brach hotel’s “birth certificate” reveals that it was a huge postal sorting centre from the 1970s. In this building, the visionary imagination of creator Philippe Starck was allowed to roam free in a surface area of 7000 m 2. The result was 1930s architecture meeting modernism, Bauhaus, Dada and the Surrealists. Warm colours, natural and raw materials such as wood, leather, concrete, glass, marble and metal. An enchanting selection of unusual objects, furnishings and works of art create a warm atmosphere. Brach hotel is at the same time: cultured, energetic, atypical, luxurious and a place where beauty and art flow together.